Note: For the purpose of this article the words ezine and newsletter are used interchangeably. In many of my strategy sessions with solo entrepreneurs I often realize that they are not doing a couple of things. The first is blogging. I don’t think people really understand the power of blogging. They don’t truly understand how…
Category Archives: Email Marketing
Email Marketing 101: Email vs. Newsletters
A few days ago I had the privilege of sitting with a client and going over her blogging and newsletter strategy. I asked her a few questions on her blogging habits, areas in her habits that had problems, and I also offered some solutions for that. After that process she asked me “Are Emails different from Newsletters?”…
How To Use PLR in Your Weekly Newsletters
As a busy soloprenuer it can be hard coming up with content on a regular basis. We have to create blog post, weekly newsletters (sometimes twice a week), articles for article directories and to be honest it can be quite overwhelming and you may have already encountered your share of writer’s block. But if you…
How Often Do You Check Your Email?
Every hour? Every minute? As soon as an email comes in? I have to say I have been guilty of checking my email as soon as I get an email notification. I could be notified on my phone, on my desktop, or anything else. But I needed to at least read the email as soon…
Better Email Marketing: Are You Sending Emails Through Your Personal Account?
As mentioned in my last article, A New Year, A New Business, the beginning of the year is time to reflect on what have worked last year, what didn’t work and what you can do to make things flow better. It’s almost like spring cleaning, or end of the year cleaning. I remember when my…
